Smart Rope is a digitalised skipping rope with 23 embedded LED lights, which instantly indicate the number of jumps. Via Bluetooth users can develop a personal training programme, and access valuable information on the subject of health using the the SmartGym app. The technology and the design of the jump rope have been improved with the motto “The Evolution of a Classic”. With the rotation module being at a 45 degree angle, the rope can rotate smoothly with just minimal wrist action, allowing users to focus entirely on the jump.