The KORNIT ATLAS is an industrial direct-to-garment printing solution for high-volume production. Designed with operators in mind, the ATLAS enhances productivity and personal well-being alike. The emphasis on overall user experience is reflected in a new design language for KORNIT’s industrial printer line. ATLAS’s physical interface gestures upwards towards the user, creating a targeted view of the printing area. The design reduces physical stress at key access points and ATLAS's functional 'health’ is monitored by a designated interface through the front semi-dark panel, which, design-wise, obscures irrelevant mechanical parts from the user’s view.