Harnessing their passion as parents, Ggumbi aimed to overturn the view that furniture for young children cannot be used for a long time. They wanted to help parents save money, as it can be costly to purchase new sets of furniture as kids grow older. They also wanted to help parents provide high-quality, long-lasting furniture for their kids. This simple design ensures that it can be used by multiple generations. This product can be modified in 12 different ways: it can be used as a newborn baby bed, playpen, safety gate, bed guard, family bed, junior couch, junior desk, wagon for toddlers, storage furniture, or diaper changing table.