Artistry is an elegant vinyl tile flooring. It looks authentic, as if it was handcrafted from wood and metal components of different shapes and sizes. Artistry uses the manufacturer’s proprietary advanced technique, named Continuous EIR (Embossed in Register), in order to provide realistic visuals and textures. C-EIR applies the embossment onto the printed visual using an embossment cylinder, allowing a continuous application of texture. That produces a pattern which is virtually unique, appears to be randomly generated and thus exudes a natural quality.