In 2018, the Dom Bosco school in São Luís, Maranhão, Brazil went through a major restructuring to celebrate its 60 years of existence. FutureBrand was responsible for creating the brand’s new visual identity. The logo highlights the brand’s purpose: to be an exponential school made up of the multiple worldviews of faculty and students. The “O” letters alternate between the different logo versions – each one of them symbolizing a field of study (Exact Sciences, Humanities, Technology, Biology, Arts, and Innovation).