Local:Rise Gunsan is a renewable city project focused on bringing together youth and the startup world. It drives successful urban transformation and regional revitalization and creates advanced urban regeneration cases. The project brings new energy to the local community through young entrepreneurship and various innovative activities. Local:Rise Gunsan's symbol expresses the rising sun and energy between the two bars symbolizing 'region' and 'dream', while the visual brand identity is built by using the symbol as a flexible frame.