The bottle design borrows from the shape of a Chinese brush, a cultural icon in Chinese culture that creates an immediate association for the consumer. Every drop of Masterpiece Liquor from Shandong Huaguan Group is expertly brewed by the master winemaker. The box is designed to open and look like a book, which elicits the consumer's curiosity, creates an interactive experience, and adds an element of sophistication and premium quality to the product.