Request is an online platform that enables people to make financial transactions, whatever the currency – from Dollars to Bitcoin, from Ethereum to Euros, and so on. Built around blockchain technology, Request makes decentralized financial apps accessible to everybody, wherever they are in the world. Studio Dumbar and Dept were invited to design Request’s visual identity and new website. A clear positioning strategy, which also became the pay-off, was developed for the brand: the open network for transaction requests. This became the guiding principle for developing the identity and website.