This digital thermometer was designed under the concept of “a mother's love” with emphasis on the basic functions of measurement and reading. The flat tip fits comfortably under the arm, the large display is easy to read, and the soft form is comfortable to hold. Since its launch in November 2004 more than 77 million of these thermometers have been sold. In 2013 the thermometer was updated at the request of users to shorten measurement time and make it more compact, while retaining the same design concept. It has set a new standard for thermometers and is cherished by customers.