The Flip MinoHD belongs to a new generation of “shoot & share” high-definition camcorders. With its ease of operation, it makes shooting videos a simple issue for a broad audience. No larger than a mobile phone, it fits into any pocket or handbag. The device’s refined black surface appeals to the sense of touch, while its design strictly follows the concept of uncompromising user-friendliness: a red button is the central control element; pushing it starts the recording function. After having finished recording, the USB arm is flipped out and the video is stored on a computer. The pre-installed software for storing, editing and sharing videos is just as easy to use as the camcorder itself.