Bobble is a sleek patented water bottle that filters water while drinking. Its harmonious and ergonomic form encourages the user to choose the reusable water bottle as an ecological alternative to disposable water bottles. The innovative design concept integrates a replaceable carbon filter directly into the bottle cap. The filter is compact and dependable, removing chlorine and organic impurities from tap water. The purified water thus has a pleasant, pure and clean taste. The form of the filter follows a striking colour concept and gives the bottle a distinct look. Its organic contour enhances the aesthetic aspect of sustainable consumption. The bottles are made of recyclable plastic, free of BPA, Phthalates and PVC.