The Tmall Genie CC is a smart speaker with voice assistant offering the option of visual interaction. Thanks to the 7" IPS display, the user cannot only hear but also see the answer, simplifying operation and expanding usage scenarios. The carefully designed surfaces and contours give the speaker pleasant haptics, inviting the user to pick it up to watch videos, listen to music or engage in video chats. The speaker includes a rechargeable battery so that it is well suited to mobile use.