The first mass-produced strollers emerged in Great Britain around 1840 when taking children for a stroll became a custom. Today strollers have long established themselves firmly as objects of cultural value. The Bugaboo Donkey is a contemporary foldable stroller with a design that goes far beyond tackling the issue of child transport. Adaptable to the individual needs of families, the Bugaboo Donkey responds to the daily scenario of both strolling the offspring as well as transporting other things, such as shopping items or nappies, by offering a huge and flexibly adjustable storage space. This stroller grows with the family insofar as it can easily be extended into a mono, duo or twin stroller. Requiring only a few movements it thus turns into a comfortably upgraded stroller, which is still easy to manoeuvre on most terrains. The Bugaboo Donkey’s innovative versatility establishes a new type of stroller that not only adds new functions but, being based on a complex yet highly consistent design approach, turns it into an entirely new product. Parents thus can flexibly plan for the future yet need only one stroller – a product that grows and turns into a reliable family member.