The concept of this futuristic cinema is focused wholly on the expectations of the visitors. As visitors cross the threshold of the Dolby Cinema signature entrance, they are guided along a curved hallway immersed in full-height projected imagery and sound, creating a sensory transition and separation from the bright theatre lobby and into the auditorium. The resulting integration of inspired design and the latest technology is a cinema where the stories you love come alive before your eyes through Dolby sight and sound technologies in ways you never thought possible.