The Dolby Brand Design System is a documented design language that translates the intangibles of the Dolby portfolio of brands into physical and experiential manifestations through a common vocabulary. The comprehensive design system spans and integrates brand strategy, graphic design, photography, video content, motion graphic, industrial, environmental, user interaction and experience design disciplines. The system provides the tools and creative guidance to establish a consistent identity for all endpoints and experiences while allowing for guided flexibility for discrete solutions.