A cornerstone of IBM’s centennial celebration, THINK was a multimedia exhibition that brought to life the many ways in which people are making the world work better through innovation. It drew more than 25,000 visitors, from CEOs to school kids, in its month-long run at New York City’s Lincoln Center. THINK was inspired by IBM’s 1964 Worlds Fair Pavilion, which ignited widespread interest in computing and set the stage for the technological revolution. Just as the pavilion demystified the complex scientific concepts of that era, THINK aimed to define today's conversation about technology.