The BIG-BOBBY-BOB is a bob sled for kids. BIG-BOBBY-BOB combines the ergonomic aspects of the NEW-BIG-BOBBY-CAR with the functions of a professional bob sled. The different seating positions, the race-handlebar with horn, full-suspension steering-ski and steel-runners make the NEW-BIG-BOBBY-BOB a cool sports equipment and fun to use. A cheaper version without full-suspension equipment has an alternative handlebar. Product graphics and packaging design were also developed by crosscreative.