The theme of Mio Moov S401 design is inspired by our branding element - “Thought Bubbles”. The designer created a wrapping effect on the front and the back of the device which also includes the supporting graphics. An extra “home button” is created for user to go back to main menu and never lost in the UI. The industry's first user-centric UI and navigation software called "Spirit" is designed to improve the "planning" and “doing” phases of a journey. The intuitive and easy-to-use UI also allows consumers to enjoy the convenience that a PND brings.