In the market for small lamps which are difficult to replace with energy-saving lamps, this bulb-shaped LED lamp has to meet high expectations. With Panasonic’s excellent dissipating power and dimmer circuit technology for LED chips, we were able to commercialize the industry’s first small bulb type and general bulb types. We also achieved a longer-lasting bulb that does not need to be changed for 10 years. As a typical style for the next-generation lamp, aluminum and glass are used for durability and a high-quality expression as well as aiming for a cleaner shape that is easy to install and remove.