The title of T-Systems’ customer magazine says it all. 44 pages present examples of success, proven solutions and exemplary policies from the world of information and communications technology (ICT). Based on sound journalistic research and presented in a reader-friendly format with lavish visuals, it covers sector-related topics and trends. The print edition appears in German and English, the online edition comes in 6 languages. Best Practice positions the customer brand of Deutsche Telekom as an excellent player on the ICT market. In addition the magazine functions as a forum for the customers, presenting themselves as innovative enterprises.