The UN55D7000 uses the LED panel shield, which is hidden behind the front cover of other TVs, as the TV bezel, thus making it a design element. The slim bezel (5 mm) breaks down the boundary between the screen and reality. Transparent material was applied to the metal bezel and frame, which might have otherwise delivered a technical, unrefined image. This has resulted in an emotional image that is like a reflection of color and light on a water drop. The red reflection color that becomes different according to the viewing angle was created based on double injection molding of red-colored resin and transparent resin.