The Kleinwalsertal has made a lasting impression on the identity of Walser Privatbank. Progressive concepts, adaptability and "Walser values" remain very important here, even amid a shifting banking landscape. Author Wolfgang Mörth spent a year observing the inner workings of a modern bank with a strong sense of history. The result is the Culture Report 2015 – a distillation of his findings with thought-provoking texts, illustrations and a photo-essay. The first in an ongoing series of graphic, tactile stand-out publications on value orientation, the report is a hitherto unique paradigm shift in the world of spirited corporate communications.