In art, image (= land) and graph (= pattern) are named negative and positive space respectively. In expressing monochrome of white and black, white and black apply to land (= context) and graph (= body) respectively. Such fine relations exist across mankind, land and space. The "Image Taiwan" is aimed to release energy of affection by creation making Taiwan´s culture value-added. The idea is to find the catalyst of affection for mankind, land and deeds. This aims to conserve the temple culture of bringing the gift to others. The designer expects to deliver land-related affection to world wild full of affection by the package design – old is new vision.