Beam is a powerful projector equipped with a smart computer, all inside a beautifully designed casing powered by a light socket. It can turn any flat surface into a big screen. https://www.kickstarter.com/projects/beamlabsinc/beam-the-smart-projector-that-fits-in-any-light- so you make the rules, and Beam will follow your rules without question! You can tell Beam to do what you want it to do when something you define happens. For example: WHEN I come home, THEN show me my social updates. WHEN it’s 06:00, THEN show me the 6 o'clock news and my agenda. We didn't solve a specific problem. We were creating a new market.