In a declining PC market, Lenovo’s challenge was to create the next generation of home PCs. The Ideacenter 610s is a home PC in a small form factor with a detachable projector. In addition to a home PC, this product replaces the home TV with its projector, sparing the user an additional TV purchase. With usability in mind, the PC housing encompasses a graphics card to enhance the gaming and big screen capabilities for a true home entertainment experience. The design answers the needs of a new generation of highly mobile PC users who depend on the home PC to be the center of entertainment and interested in downsizing their lives.