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De Jian Shou noodle


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The main consumers of this type of noodles are children. The packaging design has used traditional Chinese characters such as Bao Zheng, Guan Yu and Shou Xian who are representative of virtue, martial arts, and longevity. The exaggerated long beard is one of the characteristics of the Peking Opera, and the design cleverly applies the similarity between the long beard in Peking Opera and the noodles. This design will not only stimulate children's greater interest in eating noodles, but also spread the Chinese national essence of Peking Opera.

发布 2019-11-28 来源 https://ifworlddesignguide.com
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设计公司

Lanzhou University

设计师

Zhang Yangsheng, Heyaya

设计奖项

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