Visual design of xijingyu ancient village brand
行业分类
品牌
The typeface used for the logo of the ancient village of Xi Jing Yu are based on the shapes of rocks that combine to form a unified, creative whole. People recognize the typical rock structures of Xi Jing Yu. Using sectional shapes of rock wall in the typeface is a subtle, creative way to create strong brand recognition. The color of the typeface elements, light grey, also borrows from the typical color of rocks. These logo elements can also be rearranged without breaking the flow of the overall visual design. The many uses of these shapes bring the logo to life and can also be easily varied to create many interesting effects.
设计公司
WWS (BEIJING) CULTURAL PROPAGATION CO.,LTD
设计师
Chengfu Wang, Qian Li, Ao Li, Junjie Zhao
设计奖项
颜色
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