La Nature is a women's hygiene product brand made with 100% organic cotton cover and natural absorbent material from Scandinavia. The graphic image was developed based on the concept of 'Goddess of Nature'. To express the eco-friendly brand identity, the plastic wrapping is made from oxo-biodegradable material while the carton is made from recycled paper and printed with soy-based ink. It was also designed to minimize processing in both product and packaging and to facilitate recycling.