Having bright white clean teeth boosts a person’s self-confidence and gives them the most splendid, sparking smile. The Brighteeth center features a professional fresh and clean aesthetic designed with contemporary, premium materials. The brand name conjoins the words “bright” and “teeth” to underscore the benefit of having radiant white teeth. The logo design utilizes only the letters “B”and “T” as the basis of the company's overall brand identity.