As we prepare to head down to Stockholm to see what Electrolux’s plans for our future homes and kitchens are, here’s what we know. Considered one of the biggest names in home appliances, Electrolux has, for long, had an approach that is best described as design-forward. As an organizer of the Electrolux Design Lab, a competition that encouraged innovative designers to help Electrolux envision the future of home technology, the company has always had an affinity for conceptual