BLOBY aims to give new parents a break by minimizing the amount of accessories needed when it comes to feeding time. The easy-to-use formula system consists of three main parts: a simple powder measuring unit, ergonomic nozzle and vessel with a small built-in heater. After allocating the correct amount of formula, simply drop it in the vessel, press the button to initiate heating and wait for the green light to indicate when the mixture has been heated to the appropriate temperature. Designers: Arda Ülgay, Çağla Yenen & Lalehan Kahyaoğlu