OTOTO remains one of our favorite design-embracing companies. They have a way of linking products and experiences in a way that’s innocent and delightful, creating products that tell stories and become favorites even before being bought! Take for instance the , a rocket turned potato masher that makes the mashed potatoes look like clouds of smoke a space rocket would leave behind (I’m very tempted to make a Spud-nik reference from Friends). The Masher wonderfully fulfills visual as well as functional requirements, becoming a product that isn’t just a novelty… It’s comfortable to use too! What a wonderful way to get kids to help in the kitchen, I say! Designer: Lior Bartal for