A consumer electronics series for the kitchen designed to be daily tools in harmony with the environment found in the kitchen and dining room such as pots or dishes. It was developed in response to users' demands that they wanted consumer electronics with simple and easy functions that can be used with affection for a long time, rather than complicated consumer electronics with extreme multiple functions. The tools that are close to the wall, such as a fridge and microwave oven, have a box shape to provide a backdrop for life, and the tools close to the human (body) such as an electronic kettle and rice cooker have a more rounded pleasant shape. The philosophy of MUJI, which focuses on usability, touch, texture and proper prices without depending on excessive decoration, and gives first priority to the richness of people's lives and harmony with living, has now been realized as a series of consumer electronics in the modern age.